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Oblivious Webmasters and Ezine Publishe 无视网站管理员和ezine publishe | Top Ten Ways to Promote Your Books Through Flyers 十大如何促进您的书籍，透过传单A flyer is an excellent, inexpensive way to promote your book.传单是一个很好的，廉价的方式，以促进您的图书。 What makes one flyer so much better than another?什么使一传单，让远优于另一个？ Use these top10 tips to make your flyer stand out from the crowd.使用这些top10提示，使您的传单脱颖而出。 1. 1 。 Include a colored picture of your front cover.包括彩色图片你的封面。 People want to see what your book looks like.人们不愿看到的是什么你的书看起来像。 Color is great, but not always necessary.颜色是伟大，但并不总是必要的。 Make sure your colored book cover copies well in black and white.请确认您的彩色书籍封面的副本，以及在黑与白。 If you do use color, make your book cover background white with colored lettering, so you don't go through a $35 ink cartridge too fast.如果您确实使用的颜色，使您的书籍封面背景，白色与彩色刻字，所以您不需要经过一个35元的墨盒太快了。 2. 2 。 Hook your prospective buyers with the headline in the top line of your flyer just as you do for your back cover.钩您的准买家与标题在顶端线传单正如你这样做您的封底。 Here's a few gems: Why Not Publish Yourself?这里有一个数的瑰宝：为什么不公布您自己？ Read About SEX as it Really Is!读性，因为它真的是！ Imagine Thousands of Readers Buying your Book Next Month!试想成千上万的读者买你的书在下个月！ Quadruple your Income in Four Months!翻两番，你的收入在4个月！ Give your audience a reason to buy--Show those benefits.让您的观众一个理由购买-显示这些好处。 3. 3 。 Include some juicy excerpts from your book.包括一些多汁摘录您的图书。 Prospective buyers want to see a sample of your writing, especially if it's fiction.准买家希望看到的样本，您的写作，尤其是如果它的小说。 Use an analogy or short story to illustrate your book's main point if non-fiction.用一个比喻或短期的故事，来说明你的这本书的主要点，如果非小说。 4. 4 。 Include your picture with a brief biography near it.包括您的照片与简历附近。 People want to see what the author looks like.人们不愿看到的是什么作者看起来像。 Place it on the right side of the flyer if possible.将它放在右侧的传单，如果可能的。 5. 5 。 Add praise from others.添加赞美别人。 Testimonials are the most significant way to market your book.推荐是最重要的方式，以市场您的图书。 The praise doesn't have to be from famous people.称赞并不一定要由著名的人民。 Use a man/woman on the street opinion.使用一名男子/女子在街上的意见。 One client/author added a testimonial from a convict!一个客户机/作者补充鉴定，从定罪！ 6. 6 。 Put ordering information on a coupon at the flyer's bottom.把订购的资料，其中一张优惠券在传单的底部。 Include your book's ISBN number, Web site URL, your email, toll-free number and discount information.包括您的图书的ISBN号码，网站的URL ，您的电子邮件，不收费的免费号码和折扣信息。 7. 7 。 Make it easy for your reader to buy.可以很容易为您的读者购买。 Offer easy ways to buy: credit cards, checks or money orders.提供简便的方法来购买：信用卡，支票或汇票。 Include your toll-free 800 number.包括您的免付费800号码。 Many prefer a coupon they can fill out and mail or fax.许多喜欢一张优惠券，他们可以填写并邮寄或传真。 8. 8 。 Give your prospective buyers all the ways to stay in touch with you.让您的准买家的所有方法，继续留在与您联系。 Some people will not buy online or use a credit card.有些人会不放心在线购买或使用信用卡。 While most small business people are ready for these, it's a good idea to include your street address, e-mail, Web Site, local phone and fax number, and 800 number.而大多数的中小型企业界人士已准备就绪，这些，这是一个好主意，包括您的街道地址，电子邮件，网站，本地电话和传真号码，以及800号码。 9. 9 。 Carry at least 25 flyers with you in a folder at all times.进行至少25传单与你在一个文件夹在任何时候。 Keep them in your car, so that when you pass a place that will post them for you, they are handy.让他们在你的车，所以，当您通过一个地方，会后他们为你，他们是得心应手。 Give one to every person you meet.举一个每个人你满足。 Remember the "law of seven."还记得“七法” 。 After seven exposures, you have a buyer!之后， 7风险，你有一个买家！ Flyers are better than a business card because they have more detailed information on them to help the potential buyer make a decision.传单均优于一张名片，因为他们有更详细的资料，对他们的帮助潜在买主作出决定。 10. 10 。 Use the backside of the flyer.使用背面的传单。 You really waste this space if you don't put it to use.你真的浪费这个空间如果你不把它使用。 Multiply buying results with more testimonials on the back.乘以购买的结果更推荐在背部。 Include a longer excerpt from your book there.包括较长摘自您的图书。 Your flyer is a detailed extension of you and your book, and one of the least expensive ways to market your book through print.传单是一份详细的延伸您和您的这本书，其中最便宜的方法，您的图书市场，通过打印。 Print hundreds, even thousands, so your book buying public can easily purchase your book.打印数以百计，甚至数以千计，使您的图书购买市民可以轻松地购买你的书。 Judy Cullins, 20-year book and Internet Marketing Coach, Author of 10 eBooks including "Write your eBook Fast," and "How to Market your Business on the Internet," she offers free help through her 2 monthly ezines, The Book Coach Says...and Business Tip of the Month at http://www.bookcoaching.com/opt-in.shtml and over 140 free articles.朱迪cullins ， 20年的图书和互联网营销教练，作者10电子书，包括“写你的电子书快速， ”和“如何市场您的企业在互联网上， ”她免费提供帮助，通过她的2每月ezines ，这本书教练说...和业务提示本月底在http://www.bookcoaching.com/opt-in.shtml和超过140个免费文章。 Email her at mailto:Judy@bookcoaching.com她在电子邮件的mailto ： judy@bookcoaching.com | |||||
